The Stakeholder visualization tool gathers deeper knowledge of who the single stakeholder is, what are his/her needs, motivation and drivers for participating in the development of a solution. This tool acknowledges differences among the preferences, routines and motivation stakeholders can have.

Creating a visual summary of stakeholder’s persona will point you to appropriate ways of customizing your activities, forming an approach to a particular issue and taking into account diversity of needs and desires stakeholders may have. This tool can be applied after mapping out stakeholders to go more in depth on the single stakeholders identified.